TYPOGRAPHY ✿ FINAL COMPILATION & REFLECTION ✿

TYPOGRAPHY ✿ FINAL COMPILATION & REFLECTION ✿

01.04.23 - 9.06.23

Week 1 - Week 14

✿ TAN JIA JIA 0350577 ✿

Bachelor of Design (Honours) in Creative Media

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✿ BLOG POSTS ✿

Task 1: Type Expression and Text Formatting

Task 2: Typographic Exploration and Communication

Task 3: Type Design and Communication

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✿ TASK 1: EXERCISES ✿

03.04.23 - 12.05.23

Week 1 -Week 6

Exercise 1: Type Expression

Figure 1.1 Final Design of Type Expression in JPEG.

Figure 1.2 Final Design of Type Expression in PDF.

Figure 1.3 Final Animated Type Expression for "Split".

Exercise 2: Text Formatting

Figure 1.4 Final Outcome of Text Formatting in JPEG.

Figure 1.5 Final Outcome of Text Formatting in PDF.

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✿ TASK 2: TYPOGRAPHIC EXPLORATION & COMMUNICATION ✿

01.05.23 - 19.5.23

Week 5 - Week 7

Figure 2.1 Final Outcome of Typographic Exploration and Communication in JPEG.

Figure 2.1 Final Task 2 of Typographic Exploration and Communication in PDF.

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✿ TASK 3: TYPE DESIGN & COMMUNICATION ✿

15.05.23 - 09.06.23

Week 7 - Week 13

Downloadable link for font:

Typera CY Bold, by Tan Jia Jia, 2023

Font Preview:

Figure 3.1 Final Task 3 of Type Design & Communication in JPEG.

Figure 3.2 Final Task 3 of Poster Design in JPEG.

Figure 3.3 Final Task 3 of Type Design & Communication in PDF.

Figure 3.4 Final Task 3 of Poster Design in PDF.

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✿ REFLECTION ✿

Experience

When the timetable for this semester was released, I conducted various research on "Typography," but I had no understanding of it at all. As the semester began, the pace of the course was fast, and we had to watch all the recorded lecture videos provided by Mr. Vinod before Task 1 was completed. We also needed to write down the content of the videos. Fortunately, Mr. Vinod provided detailed explanations, so I quickly grasped the concept of Typography. Initially, I felt a lot of pressure in class because everyone had to present their design process to the lecturer, and he would provide us with feedback that we needed to record so that we could improve our designs. However, after a few weeks of classes, I began to enjoy this approach because I could clearly identify my mistakes and areas where further improvements could be made. Consequently, it also enhanced my design skills.

Observation

In my observation, typography plays a crucial role in design. From my perspective, prioritizing readability is essential, as it ensures that the chosen fonts and layout styles are easily comprehensible across different mediums. Font selection becomes a significant aspect as it conveys emotions and sets the overall tone of the design. By establishing a clear visual hierarchy, I can guide the viewer's focus and emphasize important information effectively. Attention to alignment and spacing helps create a balanced and visually appealing composition. Additionally, considering color contrast enhances legibility and adds visual interest to the design. Maintaining consistency in font choices and styles fosters coherence and professionalism. Lastly, responsiveness is key in the digital age, allowing typography to adapt seamlessly to various screen sizes and devices. Through my observation, I have recognized that by paying attention to these elements, I can create impactful and visually captivating typography designs.

Findings

In my opinion, the findings highlight the immense importance of typography in design. I firmly believe that ensuring readability through careful font selection and thoughtful layout styles is absolutely crucial. By creating a well-defined visual hierarchy, I can effectively guide the viewer's attention and emphasize key information. Paying close attention to proper alignment, spacing, and color contrast significantly enhances the overall visual appeal of the typography. Consistency in font choices and styles throughout the design ensures a cohesive and professional look. Additionally, responsiveness to different screen sizes and devices is paramount in today's digital world. I strongly believe that typography provides a wonderful opportunity for creative expression and allows me to set the desired tone and emotion of the content. By incorporating these findings into my design practices, I can create typography that not only communicates effectively but also adds aesthetic value to my designs.