MINOR PROJECT ✿ TASK 1 ✿
25.04.25 - .0.25
week 1 - week
✿ TAN JIA JIA 0350577 ✿
Bachelor of Design (Honours) in Creative Media
✿ INSTRUCTION ✿
Figure 1.1 MIB of Minor Project
In the first week, Mr. Mike briefed us on the expectations and requirements
for the minor project. He provided an overview of the project structure,
objectives, and deliverables. Additionally, he shared a link for us to fill in
our names to form project groups, ensuring everyone was assigned to a team.
Week 2
--- MC ---
Week 3
In Week 3, Mr. Mike officially assigned us to continue working on our
contextual research. He emphasized the importance of understanding the
existing content and environment we are working with before proposing any AR
solutions. The goal is to build a strong foundation by deeply researching
relevant case studies, technologies, and cultural elements. This step is
crucial in helping us identify opportunities and constraints within the
current context, allowing us to create more informed and practical design
outcomes.
Week 4
In Week 4, Mr. Mike
instructed us to continue developing our contextual research. He reminded us
that this stage is essential for building a clear understanding of the
environment, audience, and existing limitations before we begin proposing any
design solutions. Each of us continued working on our assigned topics,
refining our findings and gathering more relevant examples to support our
research. This ongoing process helps us strengthen our foundation and ensures
that our future design decisions are based on accurate and meaningful
insights.
Week 5
In Week 5, Mr. Mike held one-on-one consultations with each group to review
their progress and provide personalized feedback. During our session, he went
through our work and gave specific suggestions, especially on our survey
questions. He pointed out areas that needed improvement and advised us on how
to make the questions clearer and more relevant to our target audience. With
his guidance, we began revising our survey to better align with the project’s
goals and ensure that we collect meaningful and accurate data from our
respondents.
Week 6
In Week 6, we began creating the official survey form based on the revised
questions from the previous week. After finalizing the form, we shared it with
our friends and peers to start collecting responses. Our goal is to gather at
least 70 feedback submissions to ensure we have enough data for meaningful
analysis. This step is crucial in helping us understand user perspectives and
preferences, which will guide our design decisions in the upcoming stages of
the project.
Week 7
In Week 7, our group focused on summarizing the interview findings we had
collected earlier. We organized the responses, identified common themes, and
highlighted key insights relevant to our project. This process helped us
better understand the perspectives and expectations of our target audience, as
well as the challenges they currently face. The interview summary will play an
important role in supporting our research and shaping the direction of our AR
experience design moving forward.
Week 8
--- Online Class ---
✿ TASK 1 ✿
Research
In Week 2, we officially began our contextual research for the project. Each
group member was assigned a specific area to focus on, and we carried out our
research separately to cover more ground efficiently. Our group leader
assigned me to explore the topic of animation in AR. My task is to investigate
how animation is applied in augmented reality experiences, particularly in
cultural or educational settings, to better understand how we can implement it
meaningfully in our project.
Figure 2.1 Contextual Research
In Week 3, we continued working on our project proposal, focusing
specifically on the competitive analysis, TrueXR case study, site survey,
and user research. Each of these components helped us better understand the
current landscape of AR experiences, identify what has been done by others,
and observe how different environments and audiences respond to such
technologies. This process allowed us to compare existing solutions and
evaluate what might work or need adaptation for our own project. We also
began gathering initial insights from potential users to shape our direction
more effectively.
Figure 2.2 Competitive Analysis
Figure 2.3 True XR case study
Figure 2.4 Site Survey
In Week 4, we were divided into two smaller groups to manage the project more
efficiently. Each group was assigned specific tasks to focus on. I was
assigned to work on developing the survey questions for our user research. Mr.
Mike reviewed our contextual research and was generally satisfied with the
overall progress. However, he mentioned that the local interview section
needed some revisions. Despite that, he approved us to move forward with
preparing the survey questions, allowing us to continue gathering insights
from our target users.
Survey
Figure 2.5 Survey Question
In Week 6, before sharing the survey form, we first listed down all the
finalized questions and consulted Mr. Mike for feedback. He reviewed the
questions to ensure they were clear, relevant, and aligned with our project
goals. After receiving his approval and making a few minor adjustments, we
proceeded to create the official survey form. We then began sharing the form
with our friends and peers to collect responses. Our target is to gather at
least 70 feedback submissions, which will help us gain valuable insights from
potential users and support our upcoming design decisions.
Google From & Interview Analysis
After completing both the survey and interview sessions, we began analyzing
all the collected data. We reviewed the responses carefully to identify
patterns, common preferences, and user expectations. By comparing insights
from both the survey and interviews, we were able to form a clearer
understanding of our target audience and their needs. This analysis will be
crucial in guiding our next steps, helping us make informed decisions as we
move forward with the project development.
Figure 2.6 Google Form & Interview Analysis
User Story
After completing the user interview, we moved on to the next step in our user-centered design process — writing a user story. This was an essential task that allowed us to synthesize the information we gathered during the interview into a concise format that captures the user's goals, motivations, and needs. A user story typically follows the structure of "Who (type of user), What (desired action), and Why (benefit)." It might seem simple at first glance, but crafting an effective user story required a deeper understanding of the user's background and pain points.
The first part of the user story was identifying the "Who." This referred to the type of user the persona represents, including their key characteristics, such as age, profession, habits, frustrations, and goals. Drawing from the interview, I analyzed the participant’s daily routines, digital behavior, and emotional responses to certain challenges. This helped me create a more well-rounded persona that went beyond surface-level traits and truly represented the target user group. It was important to ensure that the "Who" felt authentic and relatable, as it would serve as a foundation for future design decisions.
Next, we focused on the "What" — the action that the user wants to take or the outcome they are seeking. This part required me to consider not only what the user explicitly said they wanted, but also the pain points they hoped to avoid. For example, if the interviewee mentioned feeling overwhelmed by complex interfaces, the desired action might be to "easily find and use key features without feeling confused." This pushed me to look beyond literal quotes and infer deeper meanings from their responses. Writing this part of the user story helped me empathize more strongly with the user and think critically about their journey and interactions with a product or service.
Finally, we tackled the "Why" — the benefit or value the user hopes to gain from performing the action. This could be tangible, such as saving time or money, or intangible, such as feeling more confident, less stressed, or more empowered. This step required me to reflect on the user's emotional goals and intrinsic motivations, which are often overlooked in basic usability testing. Articulating the "Why" helped me connect the user’s actions with their broader life context and aspirations.
Overall, this process helped me understand the importance of translating raw data into structured insights that can guide meaningful design. Writing the user story was not just a writing task — it was a critical thinking exercise that involved empathy, interpretation, and synthesis. I learned how to prioritize user needs and how to communicate them clearly to others, such as teammates, developers, or stakeholders. This activity also reminded me that every design solution should begin with a human need, not just a technical requirement.
In the future, I will carry this experience with me as a valuable framework for organizing user research and ensuring that my design ideas remain grounded in real-world user perspectives.
Figure 2.7 Foreign Visitor
User Story:
As a traveler who enjoys new and engaging experiences,
I want to use AR glasses to explore Malaysian cultural exhibits through immersive storytelling and interactive visuals,
so that I can better understand local heritage, capture unique memories, and experience history in a way that’s engaging, language-friendly, and unlike anything I’ve seen in past travels.
.png)
Figure 2.8 Student Visitor
User Story:
As a tech-savvy and culturally curious student,
I want to use AR glasses to explore museum exhibits through immersive storytelling and interactive visuals,
so that I can better understand historical artifacts, feel emotionally connected to cultural heritage, and inspire more young people like myself to appreciate traditional history in a fun and relatable way.
Figure 2.9 Local Visitor
User Story:
As a multigenerational local family with mixed tech experience,
I want to use simple AR glasses with interactive guides instead of long text panels,
so that everyone, from grandparents to kids can stay engaged and understand cultural exhibits together without feeling overwhelmed.
✿ FEEDBACK ✿
Week 3
Specific Feedback: Mr. Mike advised us to focus on identifying
the gap in AR implementation and finding connections rather than attempting
to solve the problem at this stage. He emphasized that our research should
aim to understand why AR experiences are successfully implemented in places
like the UK but not as effectively in Malaysia. He pointed out the
importance of studying the existing institution and WarisanXR more
thoroughly, reminding us that we should work within what the organization
already has instead of proposing completely new elements. He encouraged us
to prepare a list of relevant questions to ask and bring them up during our
next meeting with the client. One major issue he highlighted was the lack of
in-depth research on the institution itself. Therefore, he recommended that
we visit the space to observe and identify weak points, missing exhibits, or
areas where AR can add value. Finally, he suggested that we determine the
top three visitor groups to help us design a more focused and effective AR
experience.
Week 4
Specific Feedback: Mr. Mike instructed us to continue developing
our contextual research. He reviewed our progress and expressed satisfaction
with the overall quality of our findings. However, he pointed out that the
local interview section needs some improvement and should be revised. Aside
from that, he approved us to proceed with preparing our survey questions.
This feedback gave us more clarity on what needs to be refined and confirmed
that we are on the right track moving forward.
Week 5
Specific Feedback: In Week 5, Mr. Mike reviewed our progress and
provided feedback on our work, particularly focusing on the survey questions
we had prepared. He pointed out areas that needed improvement and gave us
valuable suggestions on how to refine the questions to make them clearer and
more effective for gathering useful insights. Based on his feedback, we
began making the necessary changes to ensure our survey would be more
aligned with the project’s objectives and the target audience.
✿ REFLECTION ✿
In Task 1, I initially faced a lot of confusion and uncertainty. I didn’t have a group to begin with, which made me feel lost and anxious about how I could proceed with the assignment. I reached out to Mr. Mike through email to ask for help, and thankfully, he responded by assigning me to a group. At first, I felt nervous because I didn’t know any of the group members. I wasn’t sure how we would work together, whether they would be cooperative, or if I could contribute effectively to the team.
Despite my initial worries, my group members were very supportive and welcoming. They helped me catch up with the task and explained the progress they had already made. The group leader played an important role by assigning me specific tasks, which gave me a sense of direction and responsibility. Having clear instructions helped me to focus and participate meaningfully in the project. Although I struggled at first, being part of a team made the workload more manageable and gave me a better understanding of how collaboration works in real-life scenarios.
This experience taught me the importance of communication and teamwork. I learned that even if things seem unclear at the start, seeking help and being open to working with others can lead to positive outcomes. It was also a reminder that stepping out of my comfort zone can lead to growth, both academically and personally. Overall, Task 1 helped me build confidence and taught me how to adapt in new group settings.
.png)
Comments
Post a Comment